Renting To Newcomers: What Landlords Need To Know

Canada's goal is to welcome over 400,000 immigrants a year between now and 2025. Depending on when we safely exit the Covid-19 pandemic and on the needs of the economy, that number may rise to 600,000 a year, experts predict. That's a lot of potential newcomers renting from landlords.

Bob Dhillon is the head of Mainstreet Equity, a public company headquartered in Calgary. He is one of Canada's largest - and most recognizable - landlords.

He's also a highly successful economic immigrant who knows first-hand the impact of immigration on Canada's rental/real estate industry. So it's no surprise that Dhillon has positioned Mainstreet to capitalize on what he believes will be a huge surge in demand for rental accommodation once the country reopens to immigration, which includes the anticipated return of foreign students.

“The math is simple," Dhillon recently told The Calgary Herald. "We will see a population growth of 1.2 million through immigration in the next few years — the government has said that — and though not everyone will be a renter, that number is so large there will be a supply and demand imbalance for rental accommodation."

Millennials form the majority of those coming to Canada, a fact not lost on Dhillon, who started in 1997 as a one-man operation and who has turned Mainstreet into Canada’s highest performance real estate company.

Robust demand for rental housing

“The millennials, the Z cohort — they need a place to live, immigrants need a place to live and foreign students need a place to live, domestic students as well,” he said.

Immigration, as global studies show, increases the demand for housing and rental units, and that growing demand for housing from newcomers will also increase house prices.

TD Economist Rishi Sondhi wrote in a research note last year that “from 2016-2019, Canada saw a tremendous expansion of its population base as federal immigration targets were raised, and a myriad of factors drove a historic intake of foreign students."

“This underpinned home sales, drove robust demand for rental housing, and supported the fastest pace of homebuilding since the Global Financial Crisis,” he continued.

Canada's economy is immigrant-reliant

Sondhi noted that it would be difficult to understate the impact that immigration-driven population growth has had on Canada's housing and rental market over the last decade, especially in the second half of the 2010s.

Canada is one of the most immigrant-reliant advanced economies in the world. Prior to Covid-19, net migration accounted for more than 80 percent of this country's population growth, compared with about 40 percent in the U.S.

“History teaches us that when we grow our immigration levels, we grow our economy" - Canadian immigration minister Marco Mendicino 

Canada has a population of 38 million people with almost 22 percent of the population being immigrants, according to data from the last census conducted in 2016 (a new census is now underway). Every year Canada says "hello!" to newcomers from around 200 different countries.

So, landlords and property managers may ask, exactly where does this newcomer millennial rental market come from?

India is the main source of newcomers

Based on recent patterns, India, China and the Philippines will form the top three sources of new permanent residents to Canada (provided everyone is vaccinated for Covid-19, thus allowing travel restrictions to be lifted).

Those three Asian countries - along with Nigeria, Pakistan and the U.S. - were responsible for more than half of the 341,175 new permanent residents who settled here in 2019.

 India remains the biggest source of new permanent residents to Canada.  From 2015 to the end of 2019, immigration from India grew nearly 117.6 percent to 85,590 from 39,340 in 2015.

The federal government's plan still aims for 401,000 new permanent residents in 2021, and then 411,000 in 2022 and 421,000 in 2023. As mentioned, those targets may rise substantially.

Why such ambitious targets?

It's all about the economy, of which renting and real estate are essential sectors.

As Canadian immigration minister Marco Mendicino said earlier this year, “History teaches us that when we grow our immigration levels, we grow our economy.”

Speaking to The Wall Street Journal, immigration lawyer Chantal Desloges said that the immigration targets make sense.

“We know that long term, demographically, we need those people,” she said.

Three specific goals for newcomers

Immigrants/renters typically arrive in Canada with three specific goals: secure a place to live, find a job and develop a long-term financial plan.

Canada, in 1967, became the first country in the world to introduce a points system for economic class immigrants. The goal of the points system is to help assess immigration candidates objectively based on human capital characteristics such as their age, education, language skills, occupations, and work experience. 

Other countries such as Australia and New Zealand have adopted our successful model, which we still use.

A Globe and Mail article from 2015 estimated that Immigrants come to Canada with an average of $47,000 in savings

Emphasis is on skilled immigrants

Canada's system obviously puts great emphasis on finding skilled immigrants. Newcomers to Canada are more skilled than immigrants to the United States. George J. Borjas, known as America's leading immigration economist, compared immigrants to Canada and the U.S. Those coming to Canada were indeed better educated and received higher wages once settled, Borjas concluded.

Economists generally agree that steady growth in population is good overall for long-term economic growth. A larger workforce as a result of immigration creates a broader tax base and helps pay for government services, which is vital in places like Canada that are currently challenged by low birth rates and an ageing population.

Interestingly, one in five home purchasers prior to the pandemic was a Canadian newcomer, about 21 percent of the homebuying population, according to a Royal LePage survey report.

Most wait three years to buy a home

Based on Canada's stated immigration targets, newcomers will purchase 680,000 homes across Canada over the next five years.

Nearly 31 percent of new immigrants are families with children, according to the commissioned report that surveyed over 1,500 newcomers who have landed in Canada within the last decade, wrote Livabl's Michelle McNally.

For landlords and property managers, it's important to note that despite the fact that 75 percent of newcomers arrive with savings to buy a home, the RL survey found that the average time immigrants wait to purchase a home is three years. 

In Ontario, Quebec and British Columbia (the most expensive provinces), newcomers are more likely to rent their first home than purchase right away. In British Columbia, 72 percent of recent immigrants rent, compared to 55 percent in Alberta.

Newcomers face added rental challenges

Still, despite being essential to Canada's future, newcomers face many challenges when attempting to rent: lack of rental and credit history, language barriers, prejudice, no recommendations, no letter of reference, no guarantor and maybe no immediate job.

Samar Kassem, who worked with non-profit agency DIVERSEcity Community Resources Society in Surrey, B.C. on settlement and housing issues, told Canadian Immigrant that newcomers are "vulnerable … when it comes to renting and buying."

For landlords, the vast majority of newcomers (88.4 percent) settle in four provinces: Ontario, British Columbia, Quebec, and Alberta. Most of them also live in these provinces’ major urban centres like Toronto, Montreal, and Vancouver. These three cities alone receive 61.4 percent of all recent immigrants.

Appeal of mid-sized cities is growing

However, according to a recent paper by Ryerson University's David Campbell, small to mid-sized cities in Canada are starting to attract more immigrants.

The number of immigrants settling in smaller urban centres went up by 45 percent between 2013 and 2019, compared to nine percent in Canada’s four major cities, according to Campbell. In the same period, the number of new immigrants increased by 40 percent in Canada’s major urban centres.

On a macro level, the study found that the provinces with the largest growth of immigrant workers also had the fastest-growing economies.

Highest education levels within the economy

Immigrants are mostly found at the highest education levels within the Canadian economy. In Canada, 38 percent of male workers with a post-graduate degree are immigrants to the country, and while 23 percent of Canadians are foreign-born, they comprise 49 percent of doctorate holders. A long-term problem for skilled immigrants is the recognition of foreign credentials.

The median entry wage for newcomers admitted in 2017 was the highest to date, reaching $30,100 in 2018, says StatsCan.

More immigrants admitted in 2017 also had pre-admission experience in Canada, such as having held a work or study permit or having claimed refugee status prior to admission. Pre-admission experience, which can supply immigrants with language skills and job-market knowledge, can help them settle more quickly than those with no pre-admission experience.

Higher entry wages—wages reported one year after admission—are associated with having a work permit prior to admission. In the 2018 tax year, among immigrants admitted in 2017, median entry wages were highest for those with both a study and work permit ($44,000) and those with a work permit only ($39,100). In fact, the median entry wage of immigrant taxfilers with work permits surpassed the Canadian median wage of $37,400, reports StatsCan.

Location retention rates are high

Interestingly for landlords and realtors, it appears immigrants don't move that much from province to province.

Five years after admission to Canada, 87 percent of immigrant taxfilers who came here in 2013 filed tax returns in their province of admission. Ontario had the highest provincial retention rate (93.2 percent). Alberta was next (90.4%) followed by British Columbia (90.1%).

Similar trends in retention rates were observed 10 years after admission among immigrant taxfilers admitted in 2008: Ontario (90.3 percent), British Columbia (86.9 percent) and Alberta (86.8 percent) had the highest retention rates, while those with asylum claims (90.6%) and work permits only (88.8%) were most likely to remain in their province of admission. 

Overall, the retention rate 10 years after admission was 85.4 percent. It appears that the reasons for immigrating to Canada, in addition to prior work and study experiences, can influence which immigrants remain in their province of destination five years after admission.

Help is needed finding a rental home

Canada has admitted almost 20 million immigrants since 1867. It also has a network of more than 500 immigrant-serving organizations across the country, many of which are focused on helping newcomers find their first rental home before or after they arrive. These agencies offer free supports to help immigrants integrate into Canada’s economy and society. 

These organizations provide English and French language classes, job training, mentorship, and many other forms of assistance. You can find organizations close to you by going to  Immigration, Refugees and Citizenship Canada (IRCC).

If immigration follows its normal pattern post-Covid-19, here's what the breakdown of potential renters would look like:

• 100,568 new permanent residents from India
• 35,538 immigrants from China
• 32,688 from the Philippines
• 14,805 from Nigeria
• 12,684 from Pakistan
• 12,667 from the United States
• 11,891 from Syria
• 8,260 from Eritrea
• 7,173 from South Korea
• 7,115 from Iran

Newcomers create a healthier rental market

Finally, speaking at the virtual Western Canada Apartment Investment Conference in April, Michael Ferreira, the managing principal of Urban Analytics, said one of the biggest factors driving rental demand in Vancouver, Calgary and Edmonton over the next few years will be the increase in immigration.

"As we start to see the borders open, travel restrictions ease, we anticipate with the increased new target for immigration in Canada . . .  a 17 percent increase in the target for new immigrants coming into the country, will have a significant impact on all three markets that we’re in.

“Overall, I think we’re going to see a much more healthy rental market moving beyond 2021 than we’ve seen over the past couple of years."

All due to immigration.